Direct answer

The Commission's final Article 50 guidelines clarify provider and deployer roles, synthetic content, deepfakes, public-interest text, standard editing and other scope questions. They complement the voluntary Code of Practice and apply to obligations effective from 2 August 2026. They do not replace the Regulation or case-specific legal analysis.

Applies when

  • Uncertainty about actor role or scope.
  • Assessing standard editing or substantial alteration.
  • Selecting evidence for an Article 50 decision.

Doesn't apply when

  • Guidance clarifies the law but does not replace the Regulation itself.

Worked decision

Example

Team cannot determine its role

Human review required

Use the system- and activity-specific guidance rather than job titles.

Next steps

Required action

  1. Read the relevant guideline section with Article 50.
  2. Record the facts supporting the classification.
  3. Recheck when systems or publication workflows change.

Publishing layer

Platform differences

Law, platform and client layers

Article 50 duties and platform policies are separate layers. A platform label can help communicate AI use, but it does not by itself establish compliance with the AI Act.

Evidence

Source

Freshness and accountability

Last verified

Applies from 2026-08-02 · Last reviewed 2026-09-12 · Current

Run this exact scenario

Relevant content, AI-use and platform inputs are preselected. Confirm the remaining facts before relying on the result.

Open prefilled checker

Who is affected

  • Providers and deployers interpreting Article 50.
  • Legal and product teams implementing transparency controls.
  • Marketing teams assessing generated content.

More scenarios

ScenarioOutcomeWhy
Standard assistive edit without semantic changeNo disclosure identifiedThe guidelines discuss defined exclusions from provider marking obligations.

Practical marketing examples

  • Provider/deployer role map.
  • Documented assessment of whether an edit substantially altered meaning.

Disclara separates binding law, platform policy, client policy, technical provenance and recommended wording. Information on this page is not legal advice. See editorial policy.